Crying might seem weird for a toy. But Crybaby flips that. Big tears. Bold colors. A figure that wears vulnerability like armor. Pop Mart’s 2025 Cheer Up Series is proof that emotion sells.
What Experts Say
Expert 1 – Molly Yllom on Crybaby’s emotional art
Thai artist Molly Yllom created Crybaby in memory of her late dog Somchun. In 2025 her “Cheer Up” Series became a hit, its exaggerated tear drops and pastel tones striking a chord with fans who connect emotionally . The limited “Crying Again Secret” variants, rare and beautifully detailed, drive strong resale interest and collector FOMO .
Expert 2 – Pop Mart analysts on Crybaby’s storytelling and appeal
In-depth reviews highlight how the Wild but Cutie Series blends raw emotion with fierce design—tribal prints, bold poses—mirroring themes of resilience. It’s emotional empowerment in a tiny figure, showing Crybaby isn’t just sad—it’s defiant. It resonates with collectors who like duality: soft and strong.
Our Take
Crybaby isn’t fluff. It’s narrative. It’s art. It taps into something deeper: emotional expression and healing in collectible form.
Actionable Steps for Collectors
- Blind‑box strategy app: Use a tracker app (like Tokidoki Tracker or Blind‑Box Tracker) to track restocks and rare drops. Set alerts when Crybaby “Secret” odds improve or when exclusive variants drop via Pop Mart app or offline shop events.
- Emotion‑themed display curation: Build a shelf display that groups Crybaby figures by tear color or emotion theme. Add tiny labels (hand‑written) like “Hopeful Blue” or “Upset Pink.” It turns your collection into a gallery of moods—not just toys.
- Engage in crossover art collab: Design a simple custom art piece—say, Crybaby with Powerpuff Girls (they recently did an official crossover)—and share on IG or TikTok with tags. Community creators often get noticed by Pop Mart and sometimes earn early access or freebies.
Crybaby’s 2025 Cheer Up Series is raw, real, and powerful. It’s emotional storytelling in art‑toy form. You collect not just figures but feelings
Written by Karina Martirosyan
