Fiat’s Bold Move: Turning Apartments Into a Marketing Machine
Fiat just changed the game. Instead of just selling cars, they’re selling a lifestyle. In 2024, the Italian automaker launched Fiat House, a 309-unit apartment complex in Fort Lee, New Jersey. The catch? Residents get access to Fiat’s electric 500e sedan as part of the deal. The entire building is decked out with Fiat branding, […]
How Viral Wheel Videos Drive Sales: The Power of High-Impact Content for Wheel Brands
Ever wonder why some wheel brands sell out while others sit in stock? The answer isn’t just quality! It’s content. High-performance wheel videos and engaging wheel content can make all the difference. In the age of social media and eCommerce, a strong wheel marketing funnel is the key to success. Why Wheel Brands Need High-Impact […]
5 Common Mistakes to Avoid in Automotive Digital Marketing for Aftermarket Brands
Introduction: The Challenges of Automotive Digital Marketing Automotive digital marketing can be tricky, especially for businesses that sell aftermarket products like off-road wheels. Whether you’re selling best off-road wheels or offering video production services for wheels, marketing your business online is essential for growth. But it’s not always easy! There are a lot of challenges […]
3 Game-Changing Lessons from Jaguar’s Viral Rebrand Every Wheel and Automotive Brand Needs to Know
Under Miami’s bright lights, Jaguar revealed the Type-00—a sharp, electric car built from its racing past and powered for the future. Some people love it, while others don’t. But one thing’s for sure: everybody is talking about it. Why does this matter to you? Should you care about why a company in your industry is […]
Stop Wasting Money on Cyber Monday Ads: 3 Proven Strategies Top Brands Won’t Share
Discover how brands like Nike, Gucci, and Dunkin’ leverage creative strategies—gaming, influencer collaborations, and AI personalization—to go beyond Black Friday discounts and build year-round customer loyalty. 131M Black Friday Shoppers, 72M on Cyber Monday The holiday season often brings a big sales boost, with companies scrambling in the last months of the year to hit […]