Will We Be Shopping With Robots In Five Years?

AI is running half of our lives, shopping is next. We can expect a robot helping us to pick a perfect hoodie. Experts Say Expert Insight 1 – Sandie Hawkins, ex‑TikTok Shop / TeikametricsSandie sees social commerce as the blueprint. TikTok taught us we don’t just view—we feel. Consumers go from inspiration to purchase in […]
Is Your Product TikTok-Proof?

Your product isn’t just built for shelves, but it also needs to survive the TikTok scrolls. Experts Say Expert 1 – Emily Caine, Head of Beauty at TikTok Shop UKCaine points out that TikTok success hinges on products that solve a real problem, catch your eye visually, and foster a genuine community through comments and live […]
Do Shoppers Trust a Bad Review More Than a Good One?

Bad reviews stick. They remain in your mind more than the good ones ever will. Experts Say Expert Take 1 – Negativity Bias & Consumer TrustResearch shows shoppers notice negative reviews more. A meta‑analysis reported that negative feedback drops trust by ~33%, while positive only boosts it ~18% allure.com+15redalyc.org+15onlinelibrary.wiley.com+15. Psychological studies call this the “negativity […]
Sold Out as a New Marketing StrategyÂ

You know that feeling, when you see that an item you wanted to buy is suddenly “sold out”? That’s not luck. It’s a power play. Experts Say Kelli LeConti, marketing manager at UNH’s Marketing & Advertising Club, digs into how scarcity—like “only 2 left in stock” prompts—triggers FOMO, urgency, exclusivity and higher perceived value leading […]
The Authenticity Paradox: Is the new “Raw” Just Another Acting Performance?

“Raw authenticity” is the new cool…until it’s scripted. Experts Say Expert 1 – Eugene HealeyBrand consultant Eugene Healey argues today’s messy photo dumps and vulnerability tropes are no longer antithesis to curation, but a new performance style. He calls it “vulnerability‑as‑aesthetic” — the polished execution of being flawed. And when brands jump in, “nothing is […]
The calm side of the internet: Nostalgia, and Real Talk.

Fatigue is hitting social feeds hard. People are pulling back—shielding behind private servers, nostalgia apps, and niche hangouts. The public scroll’s losing its shine. Experts Say Expert 1 – Le Monde (Oct 13, 2024):Teenagers and adults alike are ditching public posting. Instead, they favor private messaging on WhatsApp, Telegram, Discord, and niche apps like Letterboxd […]
The power of 3-second hook: How short videos are the winners now.

Short-form video still wears the crown on TikTok, Reels, and Shorts. It’s fast, fun, and it is the scroll stop you need in today’s sea of content. Experts Say Expert 1 – Donna Almonte, Search Engine Journal (Jan 24, 2025):She reports massive numbers: YouTube Shorts hit 50 billion daily views, TikTok has 1.6 billion monthly users, and short clips drive […]
Print Your Memories — Instantly. No Ink Drama. No Mess.

Holding it in your hand? That’s where the magic happens. In an age where thousands of photos live and die in digital albums, portable photo printers are making a comeback—and they’re better than ever. These pocket-sized devices connect to your smartphone and let you print vibrant, sticky-backed snapshots on the go. Think Instagram, but tangible. […]
This Hair Tool That Goes Wherever You Go

You don’t need an outlet to look put-together. Whether you’re racing to class, hopping on a flight, or fixing your bangs in the back of an Uber, the Dyson Corrale cordless hair straightener is the ultimate glow-up weapon. Sleek, powerful, and finally wire-free, it’s changing the game for anyone who wants salon-level hair without the […]
This Tiny Lamp Is Taking Over Bedrooms Everywhere

It’s not the sun, but it sure feels like it. Sunset projection lamps have quietly taken over TikTok, dorm rooms, and moody selfies—and if you’ve seen one in action, you know exactly why. With a warm, dreamy beam that mimics golden hour, these lamps don’t just light a room—they transform it. Here’s why everyone is […]